The way Cherry Tap works is very much like the similarly highly addictive PC games the Sims and Sims 2? You start out as a new cherry, quickly accumulating points, gaining new abilities until someday you get to become a Cherry Godfather. Much like the Sims and Sims 2, you can't get anywhere unless you make friends and keep the right ones, who will help you with your Career/Cherry Rank. I'm surprised no one came up with this analogy before.